Director / Designer
Director / Designer
Stonefire, a Canadian-based company who specializes in flatbreads needed an awareness campaign directed to the United States for their newest offering. Stonefire naan is the missing element that takes your meals from ordinary to extraordinary. Each naan is individually stretched and baked using an authentic tandoor oven. In this campaign, Stonefire is treated as the catalyst that brings together the party. Visuals help illustrate that naan is the new bread. There are endless possibilities for entertaining and taking the average dish to the next level.
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Agency: Curiosity / Role: Art Director and Creative Director
This broadcast spot was filmed in Toronto. I lead all art direction and worked closely with a Canadian-based production company to establish the tone, story, voiceover, animation style and final edits.
Initial animatic used for testing and casting purposes.