Director / Designer
Director / Designer
In a world of watered-down, waist-watching wannabes, there remains one sandwich worthy of calling itself a submarine. In this campaign, Penn Station gets the treatment it deserves. Type and photography are unflinching and unapologetic. The food is shown in all its melty, messy, food-porn glory, which headlines ineffectively attempt to censor.
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Curiosity Advertising / Role: Lead Art Director
Refreshed photography that highlights each sub in all of it's food-porn glory.